At Scale to Sale Consulting, we teach growth-obsessed founders how to escape the hamster wheel of business ownership—not by working harder, but by getting the hell out of the way.This isn’t your typical marketing or ops shop. We blend world-class systems with organic authority to help you scale, exit, or stay—and actually enjoy it.

Where It Started

Founder Mark Crandall didn’t start in business school or on Wall Street. He started in a therapist’s chair. For over a decade, he helped people rewrite the stories that were holding them back. Then one brutal experience with a shady marketing company lit a fire in him—and kicked off a 12-year obsession with scaling companies the right way.After launching and scaling three trades companies to over $1M each in under 18 months, Mark realized something most business owners never do:🔥 “Scaling isn’t about doing more. It’s about getting out of the way.”He didn’t just build marketing. He trained customers to do the selling for him. The result?

Four business exits in a single year—including a $5.1M sales contract—and a playbook that turns struggling businesses into sellable, self-operating machines called the Testimonial Waterfall System

Enter Bud Heaton: Marketing That Sells While You Sleep

When Mark met Bud Heaton, the final puzzle piece clicked into place. Bud had already driven over $75M in sales, won multiple ClickFunnels 2 Comma Awards, and built organic and paid marketing machines that turned overwhelmed service businesses into authorities in their niche.Together, they created Scale to Sale Consulting, combining Mark’s obsession with operational freedom and Bud’s genius for marketing that converts without the hustle.