Hip-Hop Producer | Engineer | Digital Asset Builder
Produced by Nef isn’t just a music producer.
He’s a sound architect, culture curator, and one of the most respected mixing & mastering engineers grinding in the underground and boom bap scenes today.Born and raised in Maine, Nef’s come-up wasn’t glamorous. He cooked in kitchens by day and cooked beats by night, relentlessly refining his craft. His work ethic? Ruthless. His standards? Higher than most industry engineers.That grind caught the attention of some of hip-hop’s most respected names.
Today, Produced by Nef has worked alongside DJ Premier, Lil Fame of M.O.P., Termanology, Rome Streetz, Nems, and Ras Kass, among others.But while his production credits kept stacking, Nef knew his digital assets—his catalog, services, and brand—weren’t set up to scale.
That’s when he partnered with Scale to Sale Consulting.
At Scale to Sale, we don’t treat artists like clients—we treat them like businesses. With Nef, our mission was simple:
Turn his brand, beat store, and mixing & mastering services into searchable, scalable digital properties that drive recurring revenue. We helped Produced by Nef
Launch their website ProducedByNef.com as a fully optimized digital hub for his beats, services, and brand storytellingImplement a custom CRM and fan funnel system that captures, nurtures, and converts inquiries into clientsBuild a retargeting and email follow-up system so every beat lease, mix inquiry, or VIP offer is monetized and followed up automaticallyOptimize SEO across his pages to rank for mixing & mastering services, beat leasing, producer consulting, and boom bap engineering—putting Nef in front of the right artists, managers, and labels
Today, Produced by Nef isn’t just selling beats—he’s managing his brand like an empire.Through his new digital infrastructure, Nef has:
Full control over his client communication, project pipeline, and fan experience. The ability to retarget past clients for beat store sales, mixing services, podcast production, and VIP packages.
An SEO-optimized platform that ranks, converts, and keeps his name in the rooms where deals happen
And most importantly?
He’s freed up his time to get back to what he loves: creating timeless music and helping artists sound their best.
Looking to work with one of the most dialed-in producers and engineers in the game?
Nef blends boom bap grit with modern polish—treating every beat and mix as an investment in timeless sound.
Through Scale to Sale’s systems, Nef streamlined his beat sales, client follow-ups, and content marketing into a digital asset stack that lets him focus on what he does best: creating. His website, lead flow, and social proof now work like his best interns—on autopilot.